Best Cell Tower Lease Negotiation Strategy

Best Cell Tower Lease Negotiation Strategy
Hey, this is Steve from Tower Genius. If you are a property owner that’s been approached to have a cell phone tower built on your property, on your land, or maybe you are a building owner that’s been approached by Dish or T-Mobile, AT&T or Verizon to put a cell site on the rooftop, you should consider that you really need to have some strategies. The reason I’m saying that is you’re not just negotiating a contract. You are going to war. Okay? You’re going to battle against big telecom. All right? These people are bigger than you. Their attorneys have more money than you. They’ve done this thousands of times more than you, and they’re not your friend. Okay? They’re here to get the best deal for themselves, not for you.

Now, the cell tower site acquisition real estate consultants that they hire, they hire people that are going to be personable because they got to get you on the phone. They got to talk to you. They got to convince you to sign the option or the lease, so they’re going to be likable. They’re going to be nice. They’re going to talk to you. But at the end of the day, they are not your friend. They are your adversary. They’re your enemy. Not your enemy, but they’re definitely your adversary, so you have to treat them that way. Now, the carriers and the tower companies, they all have hired guns on their side. They’re incentivized, they’re paid well, for the most part, and they’re here to get the best possible terms and lowest rental price and all that other stuff for the carriers, for the tower developers.

Folks, if they have the hired guns on their side, don’t you need the hired guns?Sometimes even a hired gun isn’t enough. Everybody seems to be a cell tower expert nowadays. Maybe you need the mother of all cell tower lease experts because sometimes a hired gun just ain’t enough. That’s what I’m talking about. Speaker 2:
You’ve been listening to the Wireless Wise Guys podcast.
Air Force Armament Museum Eglin MOAB meme mother of all cell tower consultants

I was recruited out of Enterprise Rent a Car in 2000 by Kevin Donohue, who is my business partner today, to be a real estate site acquisition manager in the NYC Metropolitan Area for his company that was contracting for Verizon Wireless, T-Mobile and Sprint. In 2008 I founded a consulting firm know today as Tower Genius, LLC where Kevin and I have helped many thousands of people and existing cell tower landlords get the help and information they need to succeed at the cell tower negotiating table.

Carriers & Tower Companies Have Their Hired Guns. Shouldn't You?

Negotiating a cell tower lease, trying to figure out what the correct cell tower rent value for your property needs to be, or evaluating the broad range of proposals and offers received by most cell site landlords in 2022 can be very confusing. Connect with Tower Genius or submit your info below, and we'll evaluate your situation, answer your questions and even make a few recommendations you may benefit from.

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